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Founder: Testimonials
Juemin Xu_edited.jpg

Dr Juemin Xu (UCL), Founder and CEO

Dr Xu specialises in judgement and decision making with uncertainty. Her work has been reported by the Wall Street Journal, the Economist, the New Yorker etc. 


...research by Juemin Xu and Nigel Harvey at University College, London, just published in Cognition, has shown that in some areas of gambling hot hands do actually exist. (Click here to read the article)


"Carry On Winning: The Gamblers' Fallacy Creates Hot Hand Effects in Online Gambling," Juemin Xu and Nigel Harvey, Cognition (Click here to read the article)


Juemin Xu and Nigel Harvey, the study’s authors, took a sampling of 569,915 bets taken on an online sports-gambling site and tracked how previous wins and losses affected the probability of wins in the future.(Click here to read the article)

Founder: Clients
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